Analytics
- Identify the best clients you’ve worked with before, note what made them a good fit, and use LinkedIn to find similar companies and decision-makers.
- Create a list of a few hundred potential clients to target.
- Write a basic email but make the first lines personal. Avoid sounding like everyone else. Be unique to grab attention.
- Follow up politely without bothering the person, send 4 messages over 2 weeks, and use surveys to identify the right clients.
